‘Son. Retail is Detail’
If I ever met the Regional Managing Director from Tesco who said this to me I’d probably have to buy him dinner. I’ve used this story so much with clients that I often forget that virtually everyone who has paid me any amount of money will be familiar with it.
For those of you that don’t know it or can’t remember it here it is (taken straight from Sleeping Tiger Revolution)
In my early career, I worked for a ...
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